OOH & Print
Design

OOH Ads are short for Out Of Home Advertising. As the name suggests, it is anything and everything that you see in the form of advertisements when you're out of your home.

Print ads mean those that are printed in hard copy media and non-media publications.

Fact-1

97% of consumers who read billboard ads easily recall what they read.

Fact-2

98% of consumers are exposed to some form of OOH advertising every week.

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What?

OOH (Out-of-Home) advertising can take many forms, including wall-scapes, billboards (unipoles, large-format hoardings, gantries, kiosks), digital displays, hand-painted murals, and transit ads across bus shelters, railway stations, and airports. It also includes ambient advertising on escalators, roads, or floors, and experiential campaigns using AR/VR.

Print advertising covers newspapers, magazines, direct mail, flyers, posters, directories, and other similar formats.

When?

Despite being one of the most traditional forms of advertising, OOH and print ads have remained relevant to date. The primary purpose they serve is awareness and recall. Their requirement comes into the picture when a brand wants to run any kind of promotions for their business such as a launch, offers, etc.

How?

Identifying the Pulse

We study the pulse of your city, understand the language and tone that resonates with its people, define what your brand wants to express, and determine the best way to communicate it effectively to your audience.

Concepts based on avenues

On the basis of which avenue you have chosen to advertise on, we conceptualize your ads.

How much ?

Ready to leave your home?.

Would you like to see your brand in the mirror?

LET'S TALK

Retail
Branding

Retail branding creates the experience that a customer has when they visit your store.

Fact-1

64% of people find customer experience more important than price when it comes to purchasing a product or service.

Fact-2

78% of consumers say they'd choose physical stores over eCommerce for an enjoyable in-store atmosphere.

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What?

Standalone Store Designs – Dedicated brand stores where customers can browse or make purchases. Pop-Ups & Promotions – Temporary setups, often in malls or large retail spaces, to attract attention and drive sales. Visual Merchandising – Includes window displays, in-store layouts, and other visual elements to enhance the shopping experience. Point of Sale – Materials and products placed at the checkout to encourage last-minute purchases.

When?

Whether you are a new or an existing brand in the retail space, the need for a well-designed retail atmosphere arises when you want to make your customers visits memorable and regular.

A retail design can trigger your customer to buy your product/service, just try it and leave it for later or not try anything and walk out. Your retail design is the nudge for that decision of your customer.

How?

Based on your architectural plan

We analyze the layout of your space and design your retail environment so that the aesthetics and functionality seamlessly complement its structure.

Colours & messages that resonate

We select colors and messaging that align with your brand’s identity. For instance, a quirky, youthful brand wouldn’t suit an all-black, bold theme.

How much ?

Depends on the size of your store and what areas in it are needed to be designed.

Ready to retain your customer?

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Events and
Exhibitions

Events are organized to celebrate a specific occasion, while exhibitions focus on participating in conferences or showcasing your products to a targeted audience.

Fact-1

The Great Exhibition of 1851, held in Hyde Park, London, was the first ever international exhibition for manufactured products.

Fact-2

82% of attendees in an exhibition have the authority to make purchase.

Fact-3

52% of attendees are more likely to enter an exhibit if a giveaway is being offered.

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What?

An event brings together a specific community for a purpose or to celebrate an occasion, usually targeting stakeholders, associates, or clients. Exhibitions, in contrast, act as a platform connecting buyers and sellers within a particular industry.

When?

If your product or service isn’t always available in a physical location, you connect with your audience through events and exhibitions. When your presence is local but you want to reach a wider audience, participating in exhibitions elsewhere helps you extend your reach.

How?

Understanding your purpose

We focus on understanding the purpose behind your event or exhibition, the goals you aim to achieve, and the key message you want to convey to your visitors.

Event & exhibition designs

Event and exhibition designs not only enhance the presentation of your brand, product, service, or purpose but also create an environment tailored to the setup. They are crafted for physical spaces and can be adapted for digital promotions when required.

How much ?

This varies based on the scale of your event or the exhibition you are attending.

Do you have anything to showcase?

LET'S TALK

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For any questions, feel free to contact us at info.eleventhsquare.com